Future of TV Briefing: YouTube, Tubi top streamers’ share of ad exposure time
Digiday ·
This week’s Future of TV Briefing looks at Comscore’s new Score Report that gauges TV and streaming companies’ share of audiences’ ad exposure time.
YouTube isn’t only the streaming service that people spend the most time watching on TV screens. It’s also the one they spend the most time watching ads on.
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