Atlas Entertainment and Culture Genesis Strike Creator Content Development Pact for TV, Film and Short Form
Variety ·
Charles Roven’s Atlas Entertainment has struck a development deal with Culture Genesis, a leading-edge representation firm that packages the content of creator economy stars for sale at scale to mainstream buyers. The deal reflects crosscurrents in media and advertising, where all the heat is on social media creators and marketers’ demand for social video. The […]
Charles Roven’s Atlas Entertainment has struck a development deal with Culture Genesis, a leading-edge representation firm that packages the content of creator economy stars for sale at scale to mainstream buyers. The deal reflects crosscurrents in media and advertising, where all the heat is on social media creators and marketers’ demand for social video. The […]